Maslow’s Hierarchy of Needs is a psychological theory that explains the basic human needs ...

​Read More

Understanding the basic needs of survival is crucial to understanding how consumers make purchasing ...

​Read More

Trust and credibility play a significant role in fulfilling basic needs and desires individually ...

​Read More

Impulse buying refers to the sudden urge to purchase items that were not previously ...

​Read More

Personal values and beliefs are individual principles, ideas, and opinions that shape our worldviews ...

​Read More