September 13

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Starting a Drop Servicing Business: Services To Offer In 2023

By Hanson Cheng

September 13, 2022


A drop servicing business model is a great side hustle to consider and one that involves selling a service that a third party carries out. In other words, a customer buys a service from your business, which then is outsourced to a freelancer or an agency - rather than completed by yourself as the business in the middle.

As this middle entity, you will need to determine the type of customers you'll want to work with, along with the services offered. To start, these services should be in high demand and profitable. You'll also be responsible for finding the right suppliers to work with.

If you're interested in starting a successful drop servicing business model, in this article, I will discuss some of the best services to offer in 2023, along with the best ways to get going with this type of business.

Let's dive deep into this topic.

What Is Drop Servicing?

You might have heard of the term 'service arbitrage', where companies sell services to customers that they outsource to freelancers or agencies. The company is essentially the middleman between the customer and the service provider.

What Is Drop Servicing?

Image credit: https://www.oberlo.com/

This is another way of referring to a drop servicing business model.

A drop servicing company ensures a seamless process between the customer and the service provider. The customer pays for the service, and the drop servicing company pays the service provider to get the job done.

What Are The Benefits Of Starting A Drop Servicing Business?

There are various benefits to starting a drop servicing business, some of which include:

  • Low start-up costs - You don't need to invest in any products or services, as you outsource these tasks to service providers. All you need is a website and a marketing budget to get started.
  • No need for inventory - As there is no product or service you need to provide, there is no need for inventory. This can save you a lot of money and storage space.
  • Location independent - A drop servicing business can be run worldwide if you have an internet connection. This makes it an excellent option for those who want to work from home or are looking for a location-independent business model.
  • Freedom and flexibility - As a drop servicing business owner, you can work when and from where you want. You are not tied to a 9-5 job or a specific location.
  • Scalability - A drop servicing business is easy to scale, as you can outsource more services as your business grows. This makes it an excellent option for developing a profitable business.

What Services Can You Offer As A Drop Servicing Business?

The sky is the limit when it comes to digital marketing services that can be offered within the drop service niche. The key is to remember that any service on offer should make the customer's life easier, and digital marketing services are no different.

Here are some of the various types of services that will be in fashion in 2023, services that complement drop servicing businesses that want to offer a comprehensive solution to their customers.

Web Scraping

This is a top drop servicing example in high demand, as the need for high-quality information is always present. Businesses are willing to pay top dollar for someone who can provide them with accurate and up-to-date information that they can use to make better business decisions.

Data Mining

The next step after web scraping, data mining, is about extracting data from different sources and then analyzing it to find trends and patterns. With so much online information, businesses are looking for ways to make sense of it all.

Designing YouTube Thumbnails

YouTube is one of the most popular online platforms and the top platform for online videos, and businesses are looking for ways to stand out from the crowd. One way to do this is by having an eye-catching and engaging thumbnail for their videos. This is where a drop servicing business can come in by offering to design these thumbnails for a fee.

Translation

With the internet being a global platform, businesses are looking for ways to reach new markets and tap into new customer bases. One way to do this is by offering translation services, which can help businesses communicate with new customers in their native language.

Programming

From WordPress customization to developing simple plugins or scripts, there is a lot of demand for programming services. This is especially true for businesses with no in-house expertise to carry out these tasks themselves. Companies can save time and money by outsourcing these services to a drop servicing business.

Ghostwriting

There is always a demand for high-quality content; ghostwriting is a great way to provide this. This service is offered when businesses pay someone to write content on their behalf, which one can use on their website, blog, or even in marketing materials. No matter what type of business you reach out to, they will likely be interested in this service and find great use for it.

Ghostwriting

Image credit: https://www.reginaldchan.net/

Transcription

There is a growing demand for transcription services, as businesses need accurate and up-to-date transcripts of their meetings, events, and even audio or video recordings. A solution that can offer accurate transcripts (especially one with multiple speakers) will quickly be in demand.

Graphic Design And Infographics

With the popularity of social media, businesses are looking for ways to spread their marketing message to the right target audience. One way to do this is by using graphic design and infographics to create engaging and visually appealing content.

SEO – Search Engine Optimization

Businesses are always looking for ways to improve their ranking on search engines, and SEO is a great way to do this. Companies can reach a wider audience and attract more customers by optimizing their website and content for this marketing channel. By doing so, companies can target potential customers actively searching for their products or services.

Developing Websites

Website development is another service that is always in high demand, as businesses need a way to reach their customers online. From using website builders to have a website up and running in a short amount of time to hiring a web developer for more complex solutions, companies have various requirements when it comes to creating a website.

Social Media Management

As social media becomes more popular, businesses are looking for ways to reach their target audience through these platforms. Social media management is a great way to do this, as companies can outsource this task to a drop servicing business. This will allow businesses to focus on other areas of their operations while still reaching their target audience through social networks.

Creating Audio

Another service that is in high demand is audio creation. From professional voiceovers to background music, there are a lot of requirements when it comes to audio needs. Businesses also require various audio tracks added to videos to make them more engaging and professional, a job that can efficiently be completed through drop servicing.

Difference Between Dropshipping And Drop Servicing

The main difference between these two online businesses is that drop servicing only works when services are provided. On the other hand, dropshipping companies sell physical products to customers, which a third-party supplier then fulfills.

With drop shipping, businesses can function without holding any inventory, as products are only ordered from suppliers when a customer makes a purchase. Therefore, this type of business is often seen as low-risk and relatively easy to set up.

That said, drop servicing takes this level of complexity to even more straightforward levels as no physical products are involved.

Difference Between Dropshipping And Drop Servicing

Image credit: https://torchbankz.com

How To Start A Drop Servicing Business

If the above sounds good, here's your step-by-step guide to go through when starting a drop servicing business.

Choose The Service(S) You Want To Offer

The first step to starting a drop servicing business is deciding which services you want to offer. You can either specialize in one service or provide a range of services related to a specific industry or niche.

Considering your online niche market as it relates to the above list of services can serve as a great starting point.

Find Reliable Service Providers

Once you've decided on the services you want to offer, it's time to find reliable service providers. These are the freelancers or agencies that will actually be carrying out the work for your customers.

There are a few things to keep in mind when choosing service providers:

  • Make sure they have a good reputation and track record
  • Compare their prices with other providers
  • Read reviews from other customers
  • Check that they're able to meet your customer's needs within reasonable timeframes

Create A Website Or Online Store

The next step is to create a website or online store where you'll list the services you offer. This is where potential customers will go to learn more about your business and what you have to offer.

There are a few things to keep in mind when starting an online store the right way:
  • Make sure it's easy to navigate and understand
  • Use high-quality images and videos
  • Write clear and concise descriptions of your services
  • Include a pricing page, so customers know how much they'll need to pay

If your drop servicing business involves website creation, you can also test out a potential supplier to get this step done when building your own website.

Drive Traffic To Your Site

Once your website or online store is up and running, you'll need to start driving traffic to it. There are several ways you can do this, and in the next section, I'll go over some of the most effective methods.

Convert Visitors Into Customers

Once you have traffic coming to your site, you need to start converting those visitors into customers. This is where having a well-designed website or online store comes in handy, as it will make it easy for potential customers to find what they're looking for and make a purchase.

Fulfill Orders And Deliver Them To Customers

Once you've made your first sale (and every subsequent one after that), it's time to fulfill the order and deliver the service to the customer. This is where your relationship with your service providers comes in handy, as they will be the ones carrying out the work. Simply get in touch with this provider, share relevant details, and wait for them to complete the job.

Keep Track Of Your Finances And Scale Your Business

Staying in control of your finances is crucial for any business, and drop servicing businesses are no different. Make sure you keep track of your income and expenses, so you know how much profit you're making and whether your business is scaling. The right payment processing software can definitely help with this.

You should also regularly review your pricing to ensure you're still competitive. And as your business grows, you might want to start thinking about scaling up your operations to accommodate more customers.

How To Market Your Drop Servicing Business And Find Clients

Let's now speak about what needs to be done when your drop servicing business is up and running to get more customers. 

The questions to ask yourself consistently are the following:

  • How do I find clients?
  • How do I market my business to them effectively?

To start with, you must research your target market. This way, you will know who your ideal client is and where to find them. Once you have a good understanding of your target market, you can then create a marketing plan. This should include the various marketing channels you will use to reach your target clients.

Some of these marketing channels can be comprised of the following:

  • Facebook Ads: Running ads on Facebook is a great way to reach your target market. You can create targeted ads that will only be seen by people who fit your target market criteria. You can also retarget those that have visited your website but didn't make a purchase.
  • Google Ads: Google Ads is another effective way to reach your target market. You can create targeted ads that will show up when people search for keywords related to your business. Compared to Facebook Ads, Google Ads can be a bit more expensive. But for some types of services, they can be worth the investment.
  • Email Marketing: Email marketing involves sending marketing messages to your email list. This can be a great way to stay in touch with past and potential customers. You can also use email marketing to promote new services or special offers.
  • Content Marketing: Content marketing is about creating and sharing helpful, informative content that your target market will find valuable. This can be in the form of blog posts, articles, infographics, videos, etc. The goal is to attract attention and build trust with your target market.
  • SEO: Search engine optimization (SEO) is about optimizing your website and content to rank higher in search engines like Google. This can be a great way to attract organic traffic to your website.
  • Referral Programs: A referral program is a great way to get new customers through word-of-mouth. You can offer existing customers a discount or other incentive for referring new customers to your business. Ensuring you offer high-level services will encourage customers to refer others to you.

These are some of the most effective ways to market your drop servicing business and find new clients. The key is experimenting with different marketing channels and seeing what works best for your business.

Limitations Of Drop Servicing: Challenges And Risks

As with any other business, some limitations and risks are present when starting a drop servicing business. The following are some of the challenges you need to be aware of.

You're Relying On Someone Else To Do The Work

One of the biggest challenges with drop servicing is relying on someone else to do the work. This means there will always be a certain level of risk involved. If the service provider you're working with doesn't deliver on what they promise, it will reflect poorly on your business. 

There May Be A Difference In Quality Between What You Expect And What The Customer Receives

Another potential issue is that there may be a difference in quality between what you expect and what the customer gets. This is something you need to be aware of and consider when choosing a service provider.

As you do more jobs, you will start understanding the expectations and how to manage them better.

It Can Be Challenging To Find Reliable Service Providers

Finding reliable service providers that you know will deliver time and time again can be difficult. This is something you need to keep in mind when choosing a service provider.

Reliability is essential, as you don't want your business to suffer because of someone else's mistakes. At the same time, as the middle person, you're 100% responsible for the final product, so it's important to be sure you can trust the person you're working with.

You Need To Put In The Effort To Market Your Business And Find Clients

As with any other type of business, you need to put in the effort to market your business and find clients. This means setting up a website and social media accounts and actively promoting your services.

Constantly finding ways to get more visitors to your website that are aware of what you can offer them and the problems you solve in their business will help you succeed in the long term.

You Need To Be Able To Upsell And Cross-Sell Services

Finally, you need to be able to upsell and cross-sell services to make a profit. This means offering additional services that complement the ones that you're already offering. If you want to scale your business, you need to consider this: bundling up services that work well together.

Drop Servicing Business - FAQ

How Does Drop Servicing Work?

As an online business model, drop servicing works by having a business owner find and establish relationships with service providers who can perform a particular service or task. The business owner then advertises the service on their website or other channels. When they receive an order from a customer, they pass it on to the third-party service provider to complete.

How Much Does It Cost To Start A Drop Servicing Business?

Starting a drop servicing business is inexpensive, as there is no need to invest in any inventory or physical products. The only costs associated with starting a drop servicing business are setting up your website and marketing your services.

Is Drop Servicing Profitable?

The price difference between what the customer pays and what the service provider charges is how businesses profit from drop servicing. As such, finding the right third-party service providers is a big part of making drop servicing profitable. It is key to finding providers who charge a reasonable price for their services while still providing high-quality service.

Is Drop Servicing Legal?

The drop servicing model is legal as long as your service providers are legally allowed to provide their services. It is also essential to research and ensure that your services can be lawfully outsourced before starting your business.

Do You Need To Be An Expert In The Skill You Are Drop Servicing?

No, you don't need to be an expert in the skill you are drop servicing. However, it is helpful to have some knowledge about the service so that you can answer any questions your customers may have. Additionally, having some knowledge about the service will help you better vet your service providers and ensure they are qualified to provide the services they are offering.

Conclusion

Starting a drop service business might be the right move for you if you want to build an online business without having to do much (or any) of the work yourself.

Not only is it a great way to make money, but it's also a very low-risk business model since you're not investing any money into inventory or hiring employees.

All in all, considering the various types of services people will be willing to pay, you can get a head start on your competition and build a successful drop servicing business.

Last Updated on September 13, 2022 by Hanson Cheng

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Hanson Cheng

About the author

Living in Bali with my Fiancee and puppy, (Alina and Pickles).
Scaling online businesses and sharing lessons learned on this website and in our email newsletter.

Always happy to hear from you, so find me on Instagram if you want to say hi!

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