August 25

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What Are The Best Email Servers For Business?

By Hanson Cheng

August 25, 2022


Sending business emails can be critical to maintaining professional relationships and keeping projects on track. As a result, finding a quality email server is essential for many companies.

When choosing an email server, several factors should be considered, such as cost, scalability, security, and support. With email marketing becoming increasingly popular, some providers also offer tools for managing mass email campaigns.

With tons of options available, in this article, I'll look at some of the best email servers for business so that you can make an informed decision about which is suitable for your company.

Let's get right into it.

What Is The Best Business Email Hosting?

The following are the best business email hosting services to consider.

Amazon SES

Best Overall Email Server.

Amazon SES

As one of the world's largest providers of email, Amazon SES is a good choice for businesses with high email volume needs or who require sending a lot of transactional emails.

If you use Amazon Web Services (AWS) for your business, then using SES can be a cost-effective way to handle your email.

Amazon SES is a versatile email service with several email use cases (like marketing or transactional), pay-as-you-go pricing, and integrations with other AWS products.

Amongst its various features, you can ensure that you protect your sender's reputation with IP address rotation, which can help improve deliverability.

Finally, you also get email-sending statistics to help you track your email campaigns and improve your results over time.

Amazon SES is an excellent solution to consider if you're looking to send secure emails.

Key Features:

  • Send marketing emails that get delivered to the inbox, not the spam folder.
  • Choose from a wide range of templates or create your own with HTML.
  • Integrate Amazon SES with other AWS services like Lambda, SNS, and CloudWatch to build sophisticated email workflows.
  • Scale securely as your email needs grow.

Pricing:

Amazon SES Pricing

With an AWS free usage tier, you can send up to 62,000 messages per month at no charge. It's good to note that this doesn't expire.

You will then be charged $0.10 for every 1,000 emails you send.

Some plans and charges apply when receiving emails.

With the first 1000 emails received being free, you'll then pay $0.10 for every 1,000 emails.

Google Workspace

The Best Email Hosting For Small Businesses.

Google Workspace

Google Workspace helps teams get more done with email, online storage, chat, and video conferencing all in one place.

With a business email from Google Workspace, you get the reliability of Google along with custom email addresses that help you build your brand.

With many already aware of how to use Google products, this can be a good solution for businesses that want to get up and running quickly with little training.

In addition, productivity and collaboration tools make it easy for teams to get work done together, even when they're not in the same physical location.

Key Features:

  • Make decisions faster as a team with Google Workspace
  • Collaborate in real-time, whether you're in the same room or across the world
  • Store and share files in the cloud with Google Drive so that you can access them from anywhere
  • Secure your data and devices with built-in security and admin controls
  • Communicate more effectively with Voice, a cloud-powered business phone system

Pricing:

Mailgun

Best For Email Automation.

Mailgun

Mailgun provides reliable email delivery with powerful email automation tools to make it easier to manage your email program.

If you have a lot of emails to send or need advanced features like event tracking and automatic bounce handling, then Mailgun is a good option.

From cutting back on ownership costs to simplifying your email infrastructure, Mailgun can help save time and money.

Plus, with integrations for popular programming languages and frameworks, it's easy to get started with Mailgun.

You can also secure your SMTP email streams with TLS/SSL encryption and domain validation.

SPF, DMARC, and DKIM records are also included to help improve the deliverability of emails you send.

If you want to understand how your business is doing when sending and receiving emails, log retention and email analytics are also available.

Key Features:

  • Pair with your local email server to keep control of your user data.
  • Easy to read incoming messages with a simple JSON format.
  • Detailed logs to diagnose issues in sending and receiving emails.
  • Funnel incoming email messages quickly by setting up Inbound Routes.

Pricing:

PostMark

Best For Email Deliverability.

PostMark

PostMark allows users to stop worrying about whether or not their emails got delivered - as they generally will end up in the right place.

API libraries for popular programming languages make it easy to get started with Postmark when it comes to integrating it with current tools.

Through carefully vetting every new sender, PostMark has built a reputation for being one of the market's most reliable email delivery services.

They also offer detailed logs and tracking information to see exactly what's happening with your email campaign.

And if you need more help, their support team is available to answer any questions.

With knowledgeable customer success managers, you can get the most out of Postmark and ensure your recipients get the emails you send them.

Key Features:

  • Start sending emails in minutes and get detailed reports on your campaign's success.
  • Stellar deliverability - without paying for a dedicated IP - means your messages always get through.
  • Promotional and transactional emails are supported so that you can use Postmark for all your email needs.
  • The powerful email API makes integrating Postmark into your app or website easy.
  • Responsive, highly compatible, and always up-to-date templates make email creation a breeze.

Pricing:

PostMark Pricing

The price depends on the number of emails you send every month. The more emails you send, the less you pay per email.

Costs range from $1.25 to $0.60 per 1,000 emails, depending on the volume.

SendGrid

Best For Scaling Email Campaigns.

SendGrid

SendGrid uses a powerful cloud-based solution to send emails on behalf of their clients.

With a focus on deliverability, SendGrid provides reliable email service with high inbox placement rates.

And with built-in tools to help you grow your email program, SendGrid makes it easy to scale your email campaigns.

Various clean IP streams are available to help you improve your deliverability, with reputation management services to keep these IPs in good standing.

They also have 30+ deliverability experts to ensure your email campaigns are successful.

Moreover, with 24/7 email experts ready to help, you'll never have to worry about your email campaigns again.

Key Features:

  • Get email expertise when you need it with 24/7 support
  • Proven deliverability with high inbox placement rates
  • Global support in 9 languages so you can help in your preferred language
  • Real-time, customizable analytics to help you track your campaign's success
  • The scalable infrastructure allows you to scale your email campaigns quickly

Pricing:

SendGrid Pricing

Here are the pricing plans available:

All of these are paid monthly.

There are also Marketing Campaigns Plans for those who want to use SendGrid for their marketing needs.

Rackspace Email

Best For Affordability.

Rackspace Email

Rackspace Email is an affordable and reliable email solution for businesses of all sizes.

Business-class email from Rackspace includes all the features you need to keep your business running smoothly.

You will only pay for the email accounts you need - there are no hidden fees.

With a 100% uptime guarantee, you can be sure that your emails will always be delivered.

They also offer 24x7x365 support, so no matter what time of day, someone will always be available to help you.

Key Features:

  • Secure IMAP allows you to access your email from anywhere, both on Outlook and a mobile device.
  • Unlimited aliases and group lists let you create as many email addresses as you need.
  • Quickly recovering deleted emails, so you never have to worry about accidentally deleting an important message.
  • Huge 25 GB mailboxes mean you never have to delete an email again.
  • Free and easy migrations make it easy to switch to Rackspace Email from another provider.

Pricing:

Rackspace Email Pricing

Rackspace offers these pricing plans:

These are based on a per user per month basis.

IceWarp

Best For Sharing Documents With A Team.

IceWarp

IceWarp was made for real-time office document collaboration through email and other communication tools.

With IceWarp, you can easily share documents, files, and other information with anyone in your organization.

With a single dashboard that gives you access to the most critical features, IceWarp makes it easy to stay on top of your email communications.

Being a platform that focuses on security means that your data is always safe, and that your productivity will never be interrupted by unnecessary hiccups.

Key Features:

  • A focus on global thinking and local delivery means that your email will always be delivered, no matter where you are.
  • Designed to be easy to get started with and use, IceWarp is easy to understand and integrate into your existing workflow.

Pricing:

IceWarp Pricing

IceWarp offers these plans:

The above are on a per user per month basis.

FastMail

Best For Privacy.

FastMail

FastMail gives you peace of mind in business when you need to know your email is working.

With data that is never shared with third parties and the ability to use your domain to send emails, you can trust that your business email is in good hands.

Having been in business for over 20 years, FastMail knows a thing or two about delivering email in the best way possible.

Whether you need email for a small team or at an enterprise level, they have you covered.

Key Features:

  • Apps for phones and tablets allow you to access your email on the go
  • Superior spam blocking keeps your inbox clean and clutter-free
  • Full-featured calendars make it easy to keep track of events and appointments
  • A swift, thoughtful interface makes their email client a pleasure to use
  • Easy-to-use email import tool makes it simple to transition to FastMail

Pricing:

What Is Business Email Hosting?

Business email hosting is a service that provides businesses with an email server, allowing them to send and receive emails using their domain name.

The right business email service provider depends on a company's specific needs, so asking the right question and doing proper research is critical before making a final decision.

Why Go For Professional Business Email Hosting?

Here are the top reasons businesses go for professional email hosting services.

1. To Get A Custom Email Address ([email protected])

The best email servers for business offer custom email addresses that help you promote your brand and build customer trust.

Compared to a generic email service like Gmail or Outlook, a custom email address makes you look more professional and credible. It also helps customers remember your brand better and build loyalty over time.

2. To Get More Storage Space With Business-Class Email Hosting

Space is a critical factor that all the best email hosting for small business solutions must offer. With a professional email hosting service, you can get more space for messages and attachments than a free webmail service.

This comes in handy when you need to send or receive large files, such as video attachments or high-resolution images.

3. To Enjoy Increased Productivity With Collaboration Features

Another reason why email service for business is a good idea is the increased productivity that comes with it. You can use shared calendars and contact lists with business-class email hosting.

This makes it easy for employees to stay coordinated and work together more efficiently.

4. To Take Advantage Of Powerful Marketing Tools

Automation as part of your email marketing strategy can be a game-changer for your business. The best email servers for small businesses offer powerful marketing automation tools that let you automate repetitive tasks, such as sending welcome emails or abandoned cart messages when someone doesn't go ahead with their purchase.

This type of automation is critical when considering the best plan for your business. These marketing tools for small businesses typically come in handy sooner rather than later.

5. To Get Scalability For Growth

As your business grows, you'll need an email solution that can scale with you. The best email servers for small businesses offer packages that allow you to add more users, space, or features as your needs change.

You'll never have to worry about outgrowing your email solution.

6. To Get 24/7 Support From A Team Of Experts

With 24/7 support, you can rest assured that someone will be there to help you if you have any questions or problems. This is a valuable service for businesses that rely heavily on email for communication.

No matter what goes wrong, you'll always have someone to turn to for help.

7. To Get A Free Domain Name

The best email hosting for small business sometimes offer packages that include a free domain name with select plans. This can be a great way to get started if you don't already have a domain name for your online business.

With a free domain name, you can start building your brand online and be able to promote your business with the correct site name from the beginning.

8. To Get Guaranteed Uptime

Many email services for small businesses guarantee nearly 100% uptime. This means your email will always be up and running, even if there's a problem with one of their servers.

With an uptime guarantee, you can rest assured that your business communications will never be interrupted.

9. To Integrate Security Features That Help Keep Your Data Safe

In a day and age where data breaches are becoming more common, choosing a hosting email service that takes security seriously is essential.

The best email servers for business offer integrated security features as part of the plan, such as two-factor authentication and spam filtering, to help keep your data safe.

Free Email Hosting vs. Paid Email Hosting

There are pros and cons to both free and paid email hosting services. It's essential to evaluate your needs and budget before making a decision.

Free email hosting services are often typically supported by advertising. Your emails will include advertisements, which can be distracting and annoying for you and your recipients. Additionally, free email hosting providers usually have fewer features than paid providers and may not offer 24/7 customer support.

Paid email hosting services offer several advantages over free providers. For one, they generally don't display advertising in your emails. Additionally, most paid providers provide more storage space and features than free providers. Finally, paid email hosting services offer better customer support than free services. This might include phone support, live chat support, and more.

That said, when choosing a hosting email service for your business, there is no one-size-fits-all solution. The best provider for you will depend on your specific needs and budget. However, on paper, paid email hosting services are generally a better option for businesses than free services.

Integrations With Other Business Tools

Choosing an email provider with various integrations out of the box is usually another factor to consider. The best email servers for small businesses offer robust integrations with other business software. This way, you can manage all aspects of your business from one place.

Having business management tools that play nicely with the other software you use to run your business can make life easier for everyone involved. This includes tools that range from accounting software, CRM tools, and social media tools.

Some examples of these email integrations can be as follows:

  • Integrating email with invoicing allows you to send invoices to clients and get paid faster.
  • Integrating email with your CRM allows you to keep track of customer interactions and follow up with them more easily.
  • Integrating email with social media: This allows you to quickly share your emails as partial posts on social media, which can help increase engagement and reach more people.

Business Email Server - FAQ

What Is The Best Email Service For Small Business?

There are many great email servers for small businesses. The most popular include Microsoft Exchange, Google Apps for Business, and Amazon SES. Each has strengths and weaknesses, so choosing one that will fit your specific needs is essential.

What Is Business Email Hosting?

Business email hosting is a service that provides email hosting for businesses. This can be a great way to get a professional-looking email address for your company and give you more control over your email communications.

What Are The Key Features When Choosing The Best Email Hosting Service For Small Businesses?

There are vital features to consider when choosing a hosting email service for your small business. First, you'll want to ensure that the service offers a professional-looking email address. Additionally, you'll want to look for a service that provides plenty of storage space and allows you to create multiple email accounts. Finally, you'll want to choose a service that is easy to use and offers excellent customer support.

Conclusion

When you are in the market for an email server, remember that the best one for your company will depend on your specific needs. That said, the above-listed email servers all offer great features and would be an excellent choice for any small business.

Knowing your goals when choosing a business email solution is the first step in ensuring you make the right choice. Whether you wish to learn how to make money online through sending well-timed emails or simply want to keep in touch with clients, knowing such goals will help you make the best decision when choosing an email server.

Last Updated on August 30, 2022 by Hanson Cheng

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About the author

Living in Bali with my Fiancee and puppy, (Alina and Pickles).
Scaling online businesses and sharing lessons learned on this website and in our email newsletter.

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