Thinking of switching from your current marketing automation platform to Kartra?
Then you will find this in-depth Katra review handy.
You’ll get all the info you need about this popular all-in-one marketing platform, so you make an informed choice. In this honest review, you will get everything—the good, the bad, and the ugly.
Let’s jump in.
Kartra is an all-in-one marketing software by Genesis Digital that gives you everything you need to start, grow, and scale a profitable online business.
Katra was launched in 2018 by the team behind Webinarjam, Andy Jenkins, and Mike Filsaime.
Endorsed by the heavyweight marketer Frank Kern, this widely popular business platform deserves a deep look.
What Is Kartra Used For?
Kartra is the swiss knife of online marketing.
You can use Kartra for a host of business tasks to drive your marketing strategy.
As a small business owner, you can use Kartra to:
As you can see, this agile marketing automation tool can do virtually anything a modern marketer needs to do for successful marketing campaigns.
3 Kartra All-in-one Marketing Benefits You Can’t Afford To Miss
Here are the advantages of using Kartra.
Kartra gives you everything you need to run your online business in one place. From shopping carts to membership sites, from CRM to funnels, from email marketing to calendars, they connect everything for your convenience.
To run a successful business, you need many specialist tools to blog, set up shopping carts, create videos, make opt-in forms, host your courses, create sales pages, and more. Since Kartra does all these tasks, you don’t spend money on many specialist tools, so you save lots of greenbacks.
Running all your marketing campaigns from one dashboard simplifies your life. No hassles of logging in and out of several apps each day. No tech headaches trying to get different apps to talk to each other.
Now that you know the basics of what Kartra is and does, let’s drill down the details.
Kartra Review: A Comprehensive No-frills Look At 11 Key Features
So, what can you find inside the Katra suite of digital marketing tools? What can the software do for you and your business?
Let’s find out by looking at 11 core Kartra features.
1. Kartra Page Builder For Lovely Web Pages
To run a successful online business, you must create a lot of pages.
Kartra’s drag and drop page builder allows you to build gorgeous pages in minutes.
Are you an experienced entrepreneur who has run many thriving online businesses? Then you can build your pages from scratch. If you are a tentative newbie and haven’t created online pages before, there are plenty of templates to choose from.
What’s inside the Kartra page builder?
Takeaway On Kartra Pages
In summary, the Kartra builder does the basics well, but it’s slow. Plus, it falls short on advanced features expected from modern landing page builders.
2. Kartra Analytics: Your Business Cockpit Dashboard That Guides Every Decision You Make
Running an online business without in-depth analytics is like flying blind.
Kartra offers you all the vital numbers to help you make sound decisions. After all, today's marketing landscape is data-driven. Unless you want to run your company through gut feeling like your great-grandpa.
In contemporary marketing, a b testing and analytics rule. They help you identify growth opportunities and boost your conversion rates. Hence all marketing automation tools have an analytics instrument.
Inside the Kartra analytics tool, you get.
Takeaway On Kartra Analytics
While Kartra has exceptional analytics overall, their sales and membership stats are scanty. They should beef them up if they want to go toe to toe with the best in the business.
3. Kartra Sales Funnel and Campaign Options
Want to know the secret of online riches?
The Kartra sales funnel software allows you to build advanced sales funnels that rake in dollars. But the inventive tech can be a tad overwhelming for some, even with the drag and drop capability. A distinctive feature is that they encourage users to share their funnels with other Kartra users.
Therefore, there are plenty of real-world templates from fellow business owners new users can choose from instead of building from scratch. Other benefits you can get from the funnel side of this handy platform.
Takeaway On Kartra Funnels
The Katra sales funnel builder is one of their standout features. They have solid funnel templates that offer customization.
4. Capture Leads For Your Online Business Using Kartra Forms
Capturing leads is the gateway to a thriving company.
People typically follow this pattern in their journey to becoming customers:
Katra forms allow you to capture leads and grow your business as people browse your website on any device. Let’s unwrap the contents of this functionality, shall we?
Takeaway On Kartra Forms
The Kartra platform forms are eye-catching, easy to fill, and relevant to give visitors a pleasant experience. They meet the high standards of smart lead capture best practices.
5. Kartra Leads For Smart Lead Management
Capturing leads is just the beginning.
You must nurture those leads to deepen your relationship with them. The stronger your relationships with your audience, the higher your conversions, and sales because they trust you unreservedly.
Your leads are simply the lifeblood of your enterprise.
Katra leads gives you access to a top leads management system that turns leads into buying customers.
Takeaway On Katra Leads
The Kartra leads feature meets the threshold of a powerful lead management tool. Their system covers lead tagging options for efficient list segmentation, plus the standard lead scoring feature.
6. Give Customers Five-star Service Through The Kartra Helpdesks
In any business, customers have issues they need help with.
For you to attend to those customer queries, you need a help desk staffed with a professional super helpful support team.
The Kartra helpdesk helps you do just that.
Use it to build a strong support team around your products or services. With a marvelous support team, your customer satisfaction levels will surge and customer loyalty will increase. Here’s what this feature gives you.
Takeaway On Kartra Helpdesks
Stellar customer service is the mainstay of flourishing brands. The Katra client service tool ticks off all the boxes with an efficient ticketing system, canned responses, and multichannel support.
7. Establish A Strong Connection With Customers Through Kartra Video Hosting
For a strong connection with your audience, video rules.
Nothing engages, binds, or sells like video.
As a human, you warm up when you see the face of other people. That’s why smart marketers choose a business platform that supports video hosting. Kartra video hosting puts a potent tool in your hands for marketing your products or services.
So, what’s inside the video tool?
Takeaway On Kartra Videos
Kartra video is one of the star features of the platform. It’s specially designed for marketers and has video tagging capabilities, playlist creation, a customizable player, all the hallmarks of high-tech video hosting tools.
8. Enroll An Army Of Eager Marketers Through Kartra Affiliates
No matter how brilliant a marketer you are, at some point, you will hit the ceiling. You reach the limits of your energy and marketing resources.
Does this mean your business stops growing? No ways! That’s where affiliate marketing comes in to save the day. That’s why all marketing automation tools worth their salt have an affiliate wing.
With the Kartra affiliates tool, you can unleash an army of marketing partners to sell on your behalf. Your joint venture partners market your product by simply inserting an affiliate link into relevant content. This way you scale your business without lifting a finger.
Inside the Kartra affiliates portal, you will find.
Takeaway On Kartra Affiliates
Their affiliate tool hits the mark. It’s comprehensive and covers all the bases of an agile affiliate management platform.
9. Kartra Mail: Email Marketing At Its Best
Your mailing list, by far your most prized possession for fueling online business growth.
Kartra mail is a key part of the marketing platform.
For world-class email campaigns, look no further than Kartra Mail. Let’s unpack what you can do with this marketing tool.
Takeaway On Katra Mail
Katra mail does all the fundamentals well. You can follow up with subscribers through their sequence builder. But they lack the comprehensiveness offered by other platforms like Kajabi. So there is room for improvement there.
10. Unleash Kartra Membership Sites For Recurring Revenue
Does your business use the membership site or course model?
Then you will enjoy Kartra memberships.
It allows you to give your customers a stimulating learning experience while getting a stable recurring income. Whether you want to run a course, membership site, or a private community, the membership platform does the job superbly.
The membership portal is packed with useful features such as:
Takeaway On Kartra Memberships
If you are looking for an agile learning management system, Katra memberships will do the job and then some. So good is this tool that some entrepreneurs build their landing pages on ClickFunnels but host their online courses on Kartra.
11. Sell More, More Often With Kartra Checkout
In business, you always want to sell more, right?
After all, without an increase in the number of buying customers, your business dies—a slow, agonizing death. All your sleek marketing automation strategies and sparkling sales pages come to naught if you can’t close the sale.
The solution? An optimized checkout system like Katra.
Kartra checkout has:
Takeaway On Kartra Checkout
Katra checkout hits all the right notes. They build their checkout pages with one overarching goal in mind—conversions. And they did a pretty damn good job of it.
So, how much does all this super value cost?
Kartra pricing uses the per month model. Their pricing plans revolve around your marketing needs. The size of your email list and the hosting bandwidth you need are key.
$99 per month
$199 per month
12500 Leads, Unlimited emails
$299 per month
25000 Leads, Unlimited emails
$499 per month
50000 Leads, Unlimited emails
A downside of their pricing structure is that they limit the number of leads on each level. Kartra alternatives also capitalize on the fact that Kartra is expensive.
Not sure if Kartra will be a good fit for your needs?
You can take it for a spin by signing up for their 14-day trial.
Get a taste of all the features of the all-in-one software for just $1.
A no-brainer if you ask me.
Kartra Review: Pros And Cons Of The Platform
Kartra Review Wrap Up
There you have it.
Your thorough Kartra review. The all-in-one platform has more pros than cons. They have an impressive array of features. The tool’s all-round brilliance deserves credit.
It’s a perfect fit for you if you want a premium tool that does everything well and will pay for it.
If that’s you, you will enjoy their all-inclusive marketing software.
Last Updated on April 15, 2021 by Hanson Cheng