Bulk email service providers were created for businesses that must send a high volume of emails at an affordable price. With this business need in mind, such email providers offer a variety of features designed to make sending mass emails easy and effective. From simple email templates to more sophisticated tools for managing large contact lists, bulk email service providers offer several features that can save businesses time and money.
In this article, I will highlight the top bulk email service providers based on several factors, including price, features, and customer satisfaction.
Let's get right into it.
What Are The Best Bulk Email Service Providers?
The following are some of the top bulk email providers to consider.
Best Overall For Bulk Emails
Amazon SES is one of the market's most popular and affordable email service providers. It's an excellent choice for small businesses and startups that need a reliable and cost-effective way to send emails. Amazon SES is also a good option for larger organizations that need to send a high volume of emails.
Amazon SES makes sending emails from your domain easy with flexible IP deployment options. Moreover, with dedicated IP addresses and email authentication, Amazon SES can help you improve your sender reputation deliverability.
With an AWS free usage tier, you then pay $0.10 for every 1,000 emails you send once you exceed the free usage tier limit.
Best For Lightning Fast Email Delivery
Pepipost allows you to set up your account and start sending emails within minutes. It's simple to use, with an intuitive interface that makes it easy to start.
This means there's no need to worry about complex configurations or a dedicated IP address.
Pepipost also offers a wide range of features to help you get the most out of your email marketing campaigns, including autoresponders, template management, and real-time reporting.
Whether you connect through SMTP or API, Pepipost guarantees fast email delivery to your recipients.
With multiple data centers worldwide, Pepipost offers a highly reliable service for various needs.
Sign up for a free trial to experience what Pepipost has to offer. After the free trial, you will pay based on the number of emails you send.
For example, if you send emails up to a 150K maximum limit, you'll pay $25, whereas if you send a maximum of 2 million emails, you'll pay $445.
Mandrill App (Mailchimp)
Best For Email Deliverability
Mandrill App is a Mailchimp product that gives you the power to send one-to-one messages or automated emails. With Mandrill App, you can send transactional emails like password resets, order confirmations, and shipping notifications.
Mandrill App also makes it a breeze to send marketing emails with customizable templates and a drag-and-drop editor.
Helping you avoid spam folders, Mandrill App offers advanced deliverability features like DKIM, SPF, and DMARC.
With the Mandrill App, you can track your email opens, clicks, and bounces in real-time.
You can also use automated tags that help you segment your contacts and send more targeted messages.
These are the pricing plans on offer:
HubSpot Email Marketing
Best For Free Email Marketing Tools
HubSpot Email Marketing helps you create high-quality email content, track your results, and grow your subscriber list.
No matter how you want to personalize and optimize your emails, HubSpot Email Marketing has the tools to help you succeed.
You can design and send beautiful emails, create personalized workflows, and track your results in real time.
Also, if ensuring that your emails display perfectly across any device is essential to you, HubSpot has got you covered with their responsive email templates.
This platform also offers various integrations to connect your email operations to the rest of your marketing stack.
While a free version is available, there are then paid options that give you more advanced features, as follows:
Best For Powerful Email Integrations
Keap turns your business into an automated selling machine. It gives you the power to grow your business like never before with features like CRM, email marketing, and more.
With these automation features, Keap makes it easy to nurture your leads and close more deals.
And with powerful integrations, Keap gives you the flexibility to connect your business to the tools you already use.
From landing page templates to setting appointments that your sales team will love, Keap has everything you need to succeed.
Keap offers these plans:
Best For Email Api Libraries
Postmark offers email API libraries for all popular programming languages.
With this type of functionality, you can easily send transactional emails that arrive to their destination without issue. Plus, you get real-time insights into your email delivery so you can optimize your campaigns as needed.
With inbox providers trusting emails from Postmark, you're less likely to end up in the spam folder.
This means that this bulk email provider only works with highly reliable sources, ensuring it protects the deliverability of crucial transactional emails.
Postmark offers various pricing ranges based on the number of emails you send.
For example, 10,000 emails cost $10 + $1.25 per extra 1,000.
5,000,000 emails cost $1,200 + $0.25 per 1,000.
This is ideal for those companies that send a variable number of emails monthly.
Best For Ease-Of-Use.
Sendinblue is a powerful and easy-to-use marketing tool that helps you grow your business with email marketing.
With Sendinblue comes an intuitive platform that makes it easy to create beautiful email campaigns.
With their automation, you can then set up your marketing to run on autopilot so that you can focus on other aspects of your business.
With a high regard for data privacy, Sendinblue is also GDPR compliant and offers the ability to opt-in or opt-out of data collection at any time.
Sendinblue offers these pricing plans:
Best For All In One Platform.
Aweber uses a single platform to provide an experience that's easy to use and at a price that's affordable for businesses of all sizes.
With Aweber, you can create appropriate email campaigns with ease. Plus, whether you want to grow, sell or engage your audience, Aweber has the tools to help you do so.
With easy-to-use marketing solutions, Aweber can help you segment your audience, track your results and grow your business.
You can also build landing pages that have been proven to convert to get the most out of your email marketing campaigns.
With end-to-end support, Aweber makes it easy to get started and be successful with your email marketing.
Best For Building Powerful Emails.
With Constant Contact, you can create beautiful email campaigns that drive results.
At its core, this platform allows you to track your various actions and the resulting outputs to see what's working and what's not.
With the additional ability to create social ads and landing pages, Constant Contact has everything you need to succeed with email marketing.
Plus, you can get in touch with your list by email, SMS, and more, so you can stay connected with your audience on various channels.
Constant Contact offers these pricing plans:
Does A Great Free Bulk Email Service Provider Exist?
A few companies offer free bulk email services, but generally, these services have meager sending limits. As a result, if a company wants to send bulk emails, it will want a service that can handle large volumes.
Features Of A Great Bulk Email Service Provider
The following are some of the features that a great bulk email service provider should have:
By considering the above factors, you can ensure email marketing success through a high ROI for your business.
Can I Send Bulk Emails From A List I Buy?
You can, but it's not recommended. Many people think they can purchase a list of email addresses and start sending out mass emails. However, this is not only illegal in many cases, but it's also very likely to result in your emails being marked as spam. This can damage your reputation and make it very difficult to deliver your emails in the future.
Instead, it's best to use a bulk email service provider. These providers have the necessary infrastructure to ensure high deliverability rates and avoid your emails being marked as spam. They also offer many features and benefits to help you make the most of your email marketing campaigns.
In addition, building a highly qualified list from scratch might take longer but will undoubtedly lead to much better results over the long term.
What Is The Role Of An Online Business Manager When It Comes To email marketing?
An online business manager oversees all aspects of an online business, including email marketing. This can include creating and managing email campaigns, designing and coding email templates, analyzing campaign results, and more.
An online business manager should have a good understanding of how email marketing works and be able to provide direction and guidance to ensure success. They should also be able to troubleshoot any problems and work with the bulk email service provider to resolve any issues.
What Are Some Tips For Successful Email Marketing?
You can do several things to increase the chances of success with your email marketing campaigns. These include:
Following these tips can improve your chances of success with email marketing and allow you to reach your business goals in this area.
Email marketing has become an essential tool for businesses of all sizes.
This type of communication can be highly effective with the right email marketing service provider.
The above bulk email providers can all offer you an excellent service, but it's essential to choose one that's right for your business. This means that considering your needs and budget should be the highest priority when making your decision.
And if you're still not sure, why not try out a few of them and see which one works best for you?
Last Updated on September 20, 2023 by Hanson Cheng